Sweetly Deceptive

High Fructose Corn Syrup, Sweetly Deceptive Losing weight in Fayetteville and Syracuse is a complicated process, and cutting out sugar can be especially difficult. Sweeteners are everywhere, and with all the different terms and types and sweeteners posted on nutrition labels it is hard for many consumers to tell the difference between good and bad. This leaves a lot of us relying on the large print advertisements on the front of the package, even when we don’t quite believe the claims that a box of cookies has no added sugar.

While we deserve credit for trying to avoid sugar, a lot of the sugar substitutes that are on the market are just as bad. Too often we look the other way, willing to stay uncritically ignorant if that means we can still have a little snack.

Corn Syrup, by any Other Name, is Still as Sweet

The Corn Refiners Association (CRA) set out to make it even harder for honest consumers like you. In an effort to continue disguising the line between health foods and junk foods, the CRA petitioned the FDA for a name change to its golden product. Instead of being known as high fructose corn syrup, the item would be referred to as corn sugar.

Chances are you remember the marketing campaign launched a few years ago. A child sitting at a table eating a bowl of cereal was harassed by an older sibling for having high fructose corn syrup in their breakfast; or an unsuspecting mother was chastised by a neighbor for giving her child juice with high fructose corn syrup in it. The line was the same: “You’re having high fructose corn syrup? Don’t you know what they say about that?” This is where the corn refiners association plugged in their golden line—“corn syrup is nutritionally the same as sugar, and is fine in moderation.” Despite all their efforts, the commercials for the most part just raised more eyebrows.

Too Much of a Sweet Thing

The CRA’s line about moderation is true in part. Most people can handle having a small amount of sugar every once in a while, but for those who suffer from obesity or are trying to lose weight this isn’t so easy. It is hard to consume something in moderation when excess quantities are added to almost every food item we come across.

Consumers have held a wary eye on high fructose corn syrup for years, and a name change like the one proposed would throw a lot of people off its track. Luckily the FDA ruled against the proposed name change, which will keep high fructose corn syrup noticeably on nutrition labels for years to come.

Don’t fall for the all-natural rhetorical ploy. There are a lot of foods that are naturally derived but aren’t actually good for you. Sugar is derived from sugar cane and high fructose corn syrup comes from corn. Those are natural ingredients, but the calories add up.